'Cool Canada' disappearing on all fronts

The cover of the Sept.

Errol P. Mendes
Published: Wednesday, 09/30/2009 12:00 am EDT

The cover of the Sept. 27, 2003 edition of the Economist magazine featured a moose wearing sunglasses under a headline that read "Canada's New Spirit." That spirit was called "Cool Canada," not because of our winters, but because we were showing a self-confidence that got us noticed in many spheres around the world.

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