We're Number Two!

Canada is second-strongest at selling its national brand in the world, just behind Australia, according to an international survey, the Canadian Press reported.

Published: Wednesday, 11/12/2008 12:00 am EST

Canada is second-strongest at selling its national brand in the world, just behind Australia, according to an international survey, the Canadian Press reported. As a tourist destination, however, Canada ranked eighth while Italy took the top honours. The survey is conducted annually by FutureBrand, a global consulting firm, which found Canada is successfully portrayed as a safe, friendly and family-oriented destination. The United States ranked eighth.

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